INFORMATION PLANET AUSTRALIA

Visual Content Creator

Client: INFORMATION PLANET AUSTRALIA.
Role: VISUAL CONTENT CREATOR & GRAPHIC DESIGNER.
Skills: Web Design, Graphic Design, Photography & Filmmaking.
Software: Photoshop, Illustrator, Wordpress, Lightroom, AFTER EFFECTS & Final Cut.

BACKSTORY
Information Planet is a Student Agency that has helped more than 30.000 people from a least 13 countries to travel and study abroad to improve their knowledge and live one of the greatest experiences in their lives.
THE CHALLENGE
Information Planet Melbourne office used to lack a marketing strategy. At that stage, they didn't have even a team in charge of creating social media arts. So, the challenge was to put the Melbourne office into any marketing strategy. As a part of that journey, we create a digital ebook as Welcome Guide for all new students who need to understand everything about the city.
THE PROCESS
It was a good experience, been able to teach them about how to improve their marketing strategies was something I enjoyed. For the ebook, we collected all the important information that every student new to Melbourne needs to get a great experience from the beginning. Then I put it on a digital book to make it easy to navigate from the smartphone.
RESULTS
Melbourne office has an idea of how to deal with marketing and that is a great result for me. But, in my opinion, it is most important that now every new student has a great guide in the pocket to make smoother the transition to living in a new city. 

MORE WORK

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